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Can QVC Translate Its Pitch Online?

Authors :
Clifford, Stephanie
Source :
New York Times. 11/21/2010, Vol. 160 Issue 55231, p1. 0p.
Publication Year :
2010

Abstract

WEST CHESTER, Pa. A FEW seconds before going on the air here, the QVC host Sandra Bennett hurries onto a set that looks like a suburban American kitchen. Rachael Ray is waiting behind a counter stacked with her cookware, on sale today at $49.76 for an eight-piece set. [ABSTRACT FROM PUBLISHER]

Details

Language :
English
ISSN :
03624331
Volume :
160
Issue :
55231
Database :
Academic Search Index
Journal :
New York Times
Publication Type :
News
Accession number :
55280725