Back to Search
Start Over
Marketing Books in the School Library.
- Source :
-
School Library Journal . Jan87, Vol. 33 Issue 5, p31. 3p. 6 Black and White Photographs. - Publication Year :
- 1987
-
Abstract
- Provides insights on how school libraries can use business marketing techniques to increase circulation and improve user attitudes toward school library collections. General principles used by bookstore chains in displaying their merchandise; Display of paperbacks; Limitations of the use of bookstore techniques in the school library.
- Subjects :
- *SCHOOL libraries
*BOOK promotions
*BOOKSTORES
Subjects
Details
- Language :
- English
- ISSN :
- 03628930
- Volume :
- 33
- Issue :
- 5
- Database :
- Academic Search Index
- Journal :
- School Library Journal
- Publication Type :
- Periodical
- Accession number :
- 5732553