Back to Search
Start Over
Explaining prosocial intentions: Testing causal relationships in the norm activation model.
- Source :
-
British Journal of Social Psychology . Dec2010, Vol. 49 Issue 4, p725-743. 19p. - Publication Year :
- 2010
-
Abstract
- This paper examines factors influencing prosocial intentions. On the basis of the norm activation model (NAM), we propose that four variables influence prosocial intentions or behaviours: ( I ) personal norms (PN), reflecting feelings of moral obligation to engage in prosocial behaviour, (2) awareness of adverse consequences of not acting prosocially, (3) ascription of responsibility for the negative consequences of not acting prosocially, and (4) perceived control over the problems. We conducted a series of experimental studies to examine how the NAM variables are causally related. As hypothesized, problem awareness, responsibility, and outcome efficacy played an important role in the development of PN and various types of prosocial intentions in the social as well as environmental domain. [ABSTRACT FROM AUTHOR]
- Subjects :
- *CONTROL (Psychology)
*HYPOTHESIS
*ANALYSIS of variance
*CASE method (Teaching)
*CONFIDENCE intervals
*EXPERIMENTAL design
*INTENTION
*MATHEMATICAL models
*RESEARCH methodology
*MULTIVARIATE analysis
*PROBLEM solving
*REFERENCE values
*REINFORCEMENT (Psychology)
*REPLICATION (Experimental design)
*SOCIAL problems
*SOCIAL skills
*VALUES (Ethics)
*THEORY
*SOCIAL responsibility
*UNDERGRADUATES
Subjects
Details
- Language :
- English
- ISSN :
- 01446665
- Volume :
- 49
- Issue :
- 4
- Database :
- Academic Search Index
- Journal :
- British Journal of Social Psychology
- Publication Type :
- Academic Journal
- Accession number :
- 59330374
- Full Text :
- https://doi.org/10.1348/014466609X477745