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Evaluación del protagonista-antagonista en los contenidos audiovisuales dirigidos a la infancia en cadenas de televisión españolas.

Authors :
López-Sánchez, Carmen
Viñes, Victoria Tur
del Castillo, José A. García
Source :
Revista Latina de Comunicación Social. dec2010, Issue 65, p1-8. 8p. 1 Chart, 2 Graphs.
Publication Year :
2010

Abstract

The goal of this study is to analyze the protagonist-antagonist profile in all television content scheduled for children in Spanish television channels, analyzing variables such as type and number, age, gender, nationality, skills, relationship between the characters, characterization of the character, targets used to achieve goals, consequences of the action of the antagonist on the antagonist and vice versa. The sample consists of 168 series analyzed using descriptive content analysis and multivariate analysis. We may note that over 50% of the series antagonist, and when there is any, the most common is a unique human, appearing in more than 15% of the series, followed with just 10% by a fantastic creature. In 80% of the series social and human skills are belonging to the main character, and in 45.24% the type of skill is intelligence. [ABSTRACT FROM AUTHOR]

Details

Language :
Spanish
ISSN :
11385820
Issue :
65
Database :
Academic Search Index
Journal :
Revista Latina de Comunicación Social
Publication Type :
Academic Journal
Accession number :
60167101
Full Text :
https://doi.org/10.4185/RLCS-65-2010-918-553-560