An improved method for analyzing isothermal titration calorimetry data from oppositely charged surfactant polyelectrolyte mixtures.

Highlights: [•] An approach to describe ITC experiments on surfactant-polymer mixtures is presented. [•] The new formalism is compared to an approximated existing model. [•] The improvement is needed for a consistent description of ITC experiments. [•] The new formalism is tested on the binding of SDS to JR-400. [ABSTRACT FROM AUTHOR]