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A question of values.

Authors :
Brady, James
Source :
Advertising Age. 10/31/1994, Vol. 65 Issue 46, p26-26. 1/2p. 1 Color Photograph.
Publication Year :
1994

Abstract

Opinion. Exemplifies the interaction of human values and priorities in sports. High-profile athletes demanding high fees; Firing of athletes from their teams; Sports games.

Subjects

Subjects :
*SOCIOLOGY of sports

Details

Language :
English
ISSN :
00018899
Volume :
65
Issue :
46
Database :
Academic Search Index
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
9411285197