“More Ridiculous Than Sad”: Editing the Matrimonials in the London Journal.

A case study is presented on the role that the editor of the Notices to Correspondents section of the weekly newspaper "London Journal" played in concocting narratives for matrimonial advertisements printed in the London, England paper from 1850 through 1862. The role that editors played in acting as the narrative authority for matrimonials is discussed. An overview of "London Journal's" readership, including their responses to the editor's matchmaking services, is provided.