Back to Search Start Over

The Role of Complementary Assets in the Incumbents' Retaliation During Technological Substitution: The Case of Electronic Calculators.

Authors :
Krasnikov, Alexander V.
Source :
Marketing, Technology & Customer Commitment in the New Economy; 2015, p49-54, 6p
Publication Year :
2015

Details

Language :
English
ISBNs :
9783319117782
Database :
Complementary Index
Journal :
Marketing, Technology & Customer Commitment in the New Economy
Publication Type :
Book
Accession number :
100613747
Full Text :
https://doi.org/10.1007/978-3-319-11779-9_28