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Authors :
KAUSHIK, MANU
Source :
Business Today; 5/24/2015, Vol. 24 Issue 10, p69-72, 4p
Publication Year :
2015

Abstract

The article discusses the competition between the companies OLX India and Quikr India Pvt. Ltd., both of which are the market leaders in the Indian online classifieds sector. Topics include the importance of network effect principle, premium listings and display advertisements in a classifieds business model, revenues of both companies for the year 2014, and different market strategies.

Details

Language :
English
ISSN :
09743650
Volume :
24
Issue :
10
Database :
Complementary Index
Journal :
Business Today
Publication Type :
Periodical
Accession number :
102561084