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Cross-Microcultural Business Ethics: Ethical Perceptions Differences in Marketing among Ethnic Microcultural Groups in Indonesia.
- Source :
- Proceedings of the 1998 Multicultural Marketing Conference; 2015, p80-86, 7p
- Publication Year :
- 2015
Details
- Language :
- English
- ISBNs :
- 9783319173825
- Database :
- Complementary Index
- Journal :
- Proceedings of the 1998 Multicultural Marketing Conference
- Publication Type :
- Book
- Accession number :
- 108271332
- Full Text :
- https://doi.org/10.1007/978-3-319-17383-2_12