Retail Patronage Profile: Rebate Users versus Non-Users.

Authors :: Jenkins, Roger L.
Samiee, Saeed
Source :: Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference; 2015, p291-295, 5p
Publication Year :: 2015

Language :: English
ISBNs :: 9783319170510
Database :: Complementary Index
Journal :: Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference
Publication Type :: Book
Accession number :: 108271699
Full Text :: https://doi.org/10.1007/978-3-319-17052-7_60