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POŽADAVKY INZERENTŮ NA PRODUKTOVÉ MANAŽERY A BRAND MANAŽERY V KONTEXTU ZNALOSTNÍHO MANAGEMENTU.
- Source :
- Marketing Science & Inspirations; 2017, Vol. 12 Issue 4, p21-32, 12p
- Publication Year :
- 2017
-
Abstract
- <i>Copyright of Marketing Science & Inspirations is the property of Comenius University in Bratislava, Faculty of Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
Details
- Language :
- Czech
- ISSN :
- 13387944
- Volume :
- 12
- Issue :
- 4
- Database :
- Complementary Index
- Journal :
- Marketing Science & Inspirations
- Publication Type :
- Academic Journal
- Accession number :
- 127501015