BEHAVIOURAL FACTORS AND ECOLOGICAL FARMING. CASES STUDIES.

The main objective of the paper is to identify and understand how the Romanian farmers relate to ecological farming in terms of ecological practices and ecological products. To achieve this objective, qualitative research methods were used: hybrid forum method and in-depth interviews. The obtained results reveal that in the county Cluj-Napoca, the stakeholders opt for building an operational social system (balanced functioning of the education, production, research, distribution systems within multi-dimensional political programmes/projects). At the same time, the stakeholders from Suceava opt for building an operational social system where the ecological practices are the core of agricultural systems. [ABSTRACT FROM AUTHOR]