Growing pains: Success strategies for rural entrepreneurs to grow beyond their limited local markets.

Rural entrepreneurship is a topic needing further study. Business owners in rural areas must navigate limited local markets and deal with the outward migration of their regional populations, which further shrinks the pool of potential customers. This research serves to assist rural businesses by studying the behaviors of successful rural entrepreneurs in scaling their businesses beyond the capacities of their local markets. This qualitative study will move beyond the theoretical in order to provide practical solutions for other rural entrepreneurs to grow their businesses to the national or global level. [ABSTRACT FROM AUTHOR]