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Tying multiple installments in a single storyworld: Visiting worldbuilding through Power Sphera Universe in Malaysian animation franchise, BoBoiBoy.

Authors :
Mohd Hasri, Umar Hakim
Md Syed, Md Azalanshah
Source :
Media International Australia (8/1/07-current); Aug2021, Vol. 180 Issue 1, p131-147, 17p
Publication Year :
2021

Abstract

This article examines the implementation of worldbuilding in the Malaysian animation franchise, BoBoiBoy, through the portrayal of 'Power Sphera Universe' across various installments. Worldbuilding refers to the creation of a fictional storyworld in which a set storyline(s) take place. Within the scope of storytelling, worldbuilding plays an integral role as it enables a storyworld to sustain or encompass multiple storylines that were produced for various media platforms. This study will argue that the portrayal of 'Power Sphera Universe' in various installments across the BoBoiBoy animation franchise ensures that the encapsulated and uniquely developed stories remain interrelated to one another, allowing the audience to enhance their understanding and comprehension over the overall transmedia storyworld. The discussion will visit the utilization of contextualizing devices as a primary means of worldbuilding across several storylines within the BoBoiBoy animation franchise [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
1329878X
Volume :
180
Issue :
1
Database :
Complementary Index
Journal :
Media International Australia (8/1/07-current)
Publication Type :
Academic Journal
Accession number :
151553640
Full Text :
https://doi.org/10.1177/1329878X20978707