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Research on the Impact of E-commerce Live Broadcast on Consumer Purchase Behavior under Perceived Value.

Authors :
Hou, Jiale
Chen, Jingdong
Source :
E3S Web of Conferences; 8/4/2023, Vol. 409, p1-10, 10p
Publication Year :
2023

Details

Language :
English
ISSN :
22671242
Volume :
409
Database :
Complementary Index
Journal :
E3S Web of Conferences
Publication Type :
Conference
Accession number :
169855286
Full Text :
https://doi.org/10.1051/e3sconf/202340905007