Impact Of Socio-Cultural Factors In Developing Women Entrepreneurship In India.

Women entrepreneurs drive global business environment with stability and strength. Even though women work much more than men do, their contribution to economic advancement has sadly gone unnoticed for a very long time. Numerous studies have found that women achieve more than males do by working harder and longer hours. In a huge nation like India, the development issues pertaining to women would not only be unsuitable, but occasionally even misleading. By enhancing their empowerment, women may take advantage of the opportunities that exist across the globe. However, consolidated impact of various socio-cultural variables in developing women entrepreneurship needs scholastic attention and deep study. Thus, the present paper is an attempt to highlight the impact of sociocultural factors in developing women entrepreneurship in India. The study also aims to identify the problems of women entrepreneurs. The study is based on Secondary data and mainly collected from published sources like journals, periodicals, article etc. The study suggests that socio-cultural factors that affect the development of women entrepreneurship should be handled in a positive way for improving the women entrepreneurship scenario in India. [ABSTRACT FROM AUTHOR]