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Coping Mechanisms Among Nasipit Port Vendors.

Authors :
DUSARAN, DOMINGO M.
PAGADOR, BAYANI P.
CONCEPCION, JEB N.
DE LIMA, MAREBEC
Source :
SMCC Higher Education Research Journal (Business Administration Journal); Jun2021, Vol. 3 Issue 1, p31-51, 21p
Publication Year :
2021

Abstract

Amidst the pandemic, Filipinos enjoy eating on the street, which creates and replicates Filipino cuisine in every corner with various exotic dishes and foods. This study aims to determine the coping mechanism among Nasipit Port vendors during the COVID-19 pandemic. ffis study employed the descriptive survey meffod conducted among different vendors located in Nasipit, Agusan del Norte, particularly in Barangay Talisay, Nasipit Port. The respondents of the study were a total of 29 vendors. The study followed an effical standard by giving a survey questionnaire to the respondents with an attached inform consent form to protect the conffdentiality of their information. The ffndings of the study revealed that among the four (4) areas such as product, price, place and promotion, the price has the major distribution of responses which means that coping mechanisms in this area were being used and applied by different vendors to keep their business survive. Threfore, coping mechanism in price, affordable and can be bought by people in the average class, exact to people expectations and enough to gain a profft and capital back, bring a big contribution as it helps them to maintain their business operation during diffcult times given by the COVID-19 pandemic. It was recommended that vendors should provide beneffts such as food feed daily by people, students, workers, shoppers, and travelers on a low income that is relatively cheap and effctively available. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
25080512
Volume :
3
Issue :
1
Database :
Complementary Index
Journal :
SMCC Higher Education Research Journal (Business Administration Journal)
Publication Type :
Academic Journal
Accession number :
177939280