Challenging the Status Quo: The Principle of Boycotting Number 1s in Psychology (Updated June 20, 2024).

According to a preprint abstract, there is a tendency in society to favor the most popular or prominent option, known as the "number 1 choice." This preference for number 1 can lead to cognitive biases, inflated prices, and social inequalities. To address this issue, the Principle of Boycotting Number 1s is introduced, which encourages considering alternative options beyond the most prominent choice. This principle can be applied in psychology to various areas such as decision-making, cognitive biases, social comparison, group dynamics, and consumer psychology. The preprint has not been peer-reviewed. [Extracted from the article]