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Data Could Help Scholars Persuade, if Only They Were Willing to Use It.
- Source :
- Chronicle of Higher Education; 7/19/2024, Vol. 70 Issue 23, p1-4, 4p, 1 Color Photograph
- Publication Year :
- 2024
-
Abstract
- The article explores how data analytics, employed by firms like Applecart, could enhance political persuasion by leveraging personal connections and social networks. Topics discussed include the use of data in shaping societal attitudes, the role of advanced analytical techniques in persuasion, and the growing influence of data-driven strategies in political campaigns.
- Subjects :
- DATA analytics
DATA analysis
SOCIAL networks
POLITICAL campaigns
Subjects
Details
- Language :
- English
- ISSN :
- 00095982
- Volume :
- 70
- Issue :
- 23
- Database :
- Complementary Index
- Journal :
- Chronicle of Higher Education
- Publication Type :
- News
- Accession number :
- 179433165