Don't share too much with potential buyer.

This article discusses the concerns of a travel agency that has been approached by a competitor interested in acquiring them. The agency is worried that the competitor may use the information provided during the acquisition process to compete against them instead. The article advises the agency to disclose less-sensitive information first and gradually provide more as they become more confident in the acquisition. It also clarifies that a nondisclosure agreement (NDA) and a confidentiality agreement are the same thing. [Extracted from the article]