Stay Cool: 2 Ways to Upgrade Your HVAC Category.

This article from Hardware Retailing discusses ways to upgrade the HVAC category in independent hardware stores. It highlights the importance of offering expert education and one-on-one service to customers who are looking to save money by taking care of their own HVAC repairs. The article features the success story of Jeremy Mirto, owner of A&M Hardware, who combines his experience in the HVAC repair business with his hardware store to generate multiple revenue streams. Mirto emphasizes the value of building relationships with local HVAC contractors to drive sales and refers customers to his other company, Reliable Energy Solutions, when their HVAC needs exceed what his store can provide. The article also mentions the importance of winterization products like caulk in boosting add-on sales and solidifying the store's reputation as a knowledgeable and helpful place. Mirto focuses on educating homeowners and empowering them to tackle common HVAC repairs themselves, while also ensuring they don't take on dangerous projects better suited for professionals. A&M Hardware's extensive heating section and product selection cater to customers in the mountains who are excited and scared about tackling repairs but can do it with guidance. [Extracted from the article]