Using Digital Marketing Strategy and Perceived Value to Promote Brand Trust in Chinese Mobile Phone Brands.

MLA

Lanxin Zhou, and Vuttichat Soonthonsmai. “Using Digital Marketing Strategy and Perceived Value to Promote Brand Trust in Chinese Mobile Phone Brands.” KnE Social Sciences, Oct. 2024, pp. 356–74. EBSCOhost, https://doi.org/10.18502/kss.v9i29.17268.

APA

Lanxin Zhou, & Vuttichat Soonthonsmai. (2024). Using Digital Marketing Strategy and Perceived Value to Promote Brand Trust in Chinese Mobile Phone Brands. KnE Social Sciences, 356–374. https://doi.org/10.18502/kss.v9i29.17268

Chicago

Lanxin Zhou, and Vuttichat Soonthonsmai. 2024. “Using Digital Marketing Strategy and Perceived Value to Promote Brand Trust in Chinese Mobile Phone Brands.” KnE Social Sciences, October, 356–74. doi:10.18502/kss.v9i29.17268.