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Dynamic Influences on Individual Choice Behavior.
- Source :
- Marketing Letters; Jul97, Vol. 8 Issue 3, p349-360, 12p
- Publication Year :
- 1997
-
Abstract
- Research examining the process of individual decision making over time isbriefly reviewed. We focus on two major areas of work in choice dynamics:research that has examined how current choices are influenced by the historyof previous choices, and newer work examining how choices may be made toexploit expectations about options available in the future. A central themeof the survey is that if a general understanding of choice dynamics is toemerge, it will come through the development of boundedly-rational models ofdynamic problem solving that lie on the interface between economics andpsychology. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 09230645
- Volume :
- 8
- Issue :
- 3
- Database :
- Complementary Index
- Journal :
- Marketing Letters
- Publication Type :
- Academic Journal
- Accession number :
- 18260792
- Full Text :
- https://doi.org/10.1023/A:1007968706676