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Consumer Sourcebook Fourth Edition.

Source :
Marketing News; 2/17/1984, Vol. 18 Issue 4, p15-15, 1/9p
Publication Year :
1984

Abstract

The article reviews the book "Consumer Sourcebook," Fourth Edition, by Paul Wasserman and Gita Siegman.

Subjects

Subjects :
INFORMATION resources
NONFICTION

Details

Language :
English
ISSN :
00253790
Volume :
18
Issue :
4
Database :
Complementary Index
Journal :
Marketing News
Publication Type :
Review
Accession number :
19075584