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Two Centuries of Contrarian Thinkers.
- Source :
- Business 2.0; May2007, Vol. 8 Issue 4, p20-21, 2p, 8 Color Photographs
- Publication Year :
- 2007
-
Abstract
- The article offers information about businessmen and industrialists, who are regarded as contrarian thinkers. It is stated that the contrarian insight of Samuel Brannan, who was the first publicist of the California Gold Rush, considered shovels to be a good investment. Aaron Montgomery Ward founded the world's first mail-order business. His strategy of cutting out on the middleman, is followed by many companies like Amazon.com Inc. Safety razor inventor King Camp Gillette's strategy has been replicated by many companies like Hewlett-Packard Co. and Sony Corp.
- Subjects :
- BUSINESSMEN
INDUSTRIALISTS
MAIL-order business
BUSINESS planning
Subjects
Details
- Language :
- English
- ISSN :
- 15381730
- Volume :
- 8
- Issue :
- 4
- Database :
- Complementary Index
- Journal :
- Business 2.0
- Publication Type :
- Periodical
- Accession number :
- 25010574