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15. Marketing Management.

Authors :
Fisk, George
Nicosia, Francesco M.
Hindersman, Charles H.
Penn Jr., William S.
Worcester, Robert M.
Wieland, John H.
Wolf, Alois F.
Regan, William J.
Fox, Harold W.
Source :
Journal of Marketing; Oct64, Vol. 28 Issue 4, p97-101, 5p
Publication Year :
1964

Abstract

The article contains a section of abstracts regarding marketing management from various publications. Some of the articles include "Trends of Concentration in American Manufacturing Industries, 1947-1958," "Marketing in the Year 2000--A Ninteenth Century Forecast," and "Technical Characteristics of Distribution Simulators."

Details

Language :
English
ISSN :
00222429
Volume :
28
Issue :
4
Database :
Complementary Index
Journal :
Journal of Marketing
Publication Type :
Academic Journal
Accession number :
25682754