Case study: Developing and implementing a flood awareness and preparedness programme.

A pilot programme has been established in Adelaide to address the level of flood awareness and preparedness among residents within two local council areas. The 11-month programme commenced in December 2006. The aims of the programme are to promote self-reliance among residents and businesses to minimise risk to personal safety and property damage during a flood event. A key aspect of the programme is to target those most at risk, focusing on one-on-one interviews at flood-prone properties. This paper outlines the approach taken in conducting the pilot program me, and reviews the programme outcomes to date. The paper includes a discussion on approaches to extend similar programmes to a wider area. It explores the value of self-help measures in producing resilient communities and some of the costs involved in maintaining effective flood response. It is anticipated that this paper will be of interest to professionals involved in engaging communities in emergency planning and response. The paper emphasises one-on-one meetings as an appropriate and effective tool to promote risk reduction among those in highest risk areas. [ABSTRACT FROM AUTHOR]