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Dollar days.

Authors :
Farrell, Greg
Source :
Adweek Midwest Edition; 03/02/98, Vol. 39 Issue 9, Consumer Magazine Report p14, 5p, 3 Color Photographs, 1 Black and White Photograph
Publication Year :
1998

Abstract

Highlights the increase in the readership of periodicals in the United States. Comments from a managing director at Morgan Stanley Dean Witter, Jeff Sine; Statistical information on periodicals; Information on a variety of periodicals. INSETS: The magazine marketplace;Where the money comes from.

Subjects

Subjects :
AMERICAN periodicals

Details

Language :
English
ISSN :
02766612
Volume :
39
Issue :
9
Database :
Complementary Index
Journal :
Adweek Midwest Edition
Publication Type :
Periodical
Accession number :
347948