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2Q 2008 DR Radio Media Billings Tumble 27.7 Percent.
- Source :
- Response; Dec2008, Vol. 17 Issue 3, p18-19, 2p
- Publication Year :
- 2008
-
Abstract
- The article reports on the result of a study regarding the status of the radio media billings for the second quarter of 2008 in the U.S. According to TNS Media Intelligence (TNSMI), the sector decreased by 27.7%, or $4.3 million. It further reveals that the DR radio media billing totals for the period have decreased below half of their percentage since 2004 having at 51.2% less an $11,773,500 decline.
- Subjects :
- RADIO advertising
INVOICES
MEDIA buying services
MASS media industry
Subjects
Details
- Language :
- English
- ISSN :
- 15237656
- Volume :
- 17
- Issue :
- 3
- Database :
- Complementary Index
- Journal :
- Response
- Publication Type :
- Periodical
- Accession number :
- 36277783