Magazines aim at class readership.

This article deals with the move by magazine companies in the U.S. to focus their attention at class readership in attempt to better compete with television (TV) broadcasters. This move by magazines came after realizing that they cannot compete with TV in numbers of readers as it is costly. Already the advent of TV has ended several magazines from circulation. Magazines intend to do away with mass audience and adopt class audience, public more regional editions, offer more merchandising services and reformat their appearance and change their content.