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Managing Audio Assets.

Authors :
Scherer, Chriss
Source :
Radio Magazine; Sep2011, Vol. 17 Issue 9, p14-20, 5p
Publication Year :
2011

Abstract

The article offers tips for managing audio assets to improve the workflow of a broadcast studio. Several factors that create the overall audio brand and product include the equipment, sales efforts, personalities, and programming choices. Some examples of audio assets include the music being played on the-air and commercial or underwriting library. Several ways to create a backup system include running mirrored servers or systems and using existing local area network (LAN) or data link.

Details

Language :
English
ISSN :
15420620
Volume :
17
Issue :
9
Database :
Complementary Index
Journal :
Radio Magazine
Publication Type :
Periodical
Accession number :
66254084