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THE NEWSPAPER IN TWO POSTWAR PERIODS.

Authors :
Kinter, Charles V.
Source :
Journal of Marketing; Jan1949, Vol. 13 Issue 3, p371-372, 2p
Publication Year :
1949

Abstract

The article presents an evaluation of newspapers in the United States after World War I and after World War II. The total circulation after World War I declined, and did not recover to the 1918 level until 1923. After World War II however, the circulation and number of newspapers in publication are on the increase. The author believes that not only is this significant, but the increase in news magazine and radio industries have also been impressive. He believes that, were there no shortage in paper during the years of the war, the circulation and number of newspapers being published would have probably been even higher.

Details

Language :
English
ISSN :
00222429
Volume :
13
Issue :
3
Database :
Complementary Index
Journal :
Journal of Marketing
Publication Type :
Academic Journal
Accession number :
6758506
Full Text :
https://doi.org/10.2307/1248124