Discovering patterns of online purchasing behaviour and a new-product-launch strategy.

MLA

Hung, Lun-Ping. “Discovering Patterns of Online Purchasing Behaviour and a New-Product-Launch Strategy.” Expert Systems, vol. 29, no. 4, Sept. 2012, pp. 411–25. EBSCOhost, https://doi.org/10.1111/j.1468-0394.2011.00613.x.

APA

Hung, L.-P. (2012). Discovering patterns of online purchasing behaviour and a new-product-launch strategy. Expert Systems, 29(4), 411–425. https://doi.org/10.1111/j.1468-0394.2011.00613.x

Chicago

Hung, Lun-Ping. 2012. “Discovering Patterns of Online Purchasing Behaviour and a New-Product-Launch Strategy.” Expert Systems 29 (4): 411–25. doi:10.1111/j.1468-0394.2011.00613.x.