The impacts of brand trust, customer satisfaction, and brand loyalty on word-of-mouth.

Details

Language :

English

ISBNs :

9781424485017

Database :

Complementary Index

Journal :

2010 IEEE International Conference on Industrial Engineering & Engineering Management (IEEM)

Publication Type :

Conference

Accession number :

81550188

Full Text :

https://doi.org/10.1109/IEEM.2010.5674402