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Self-Publishing: Opportunities and Threats in a New Age of Mass Culture.
- Source :
- Publishing Research Quarterly; Dec2013, Vol. 29 Issue 4, p285-300, 16p
- Publication Year :
- 2013
-
Abstract
- Developments in vanity presses, electronic publishing and social media have led to outstanding growth in the publishing industry. Eighty percent of people believe they have a book in them and the opportunities provided by new technologies are responding to their needs. This raises important questions: What effect will these developments have on the industry? In this environment, is quality control feasible? How will potential readers find their treasure? Will book publishing remain a cost-effective activity? We will examine the publishing industry looking for the answers to these questions and may just find that things are not as bleak as we initially thought. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 10538801
- Volume :
- 29
- Issue :
- 4
- Database :
- Complementary Index
- Journal :
- Publishing Research Quarterly
- Publication Type :
- Academic Journal
- Accession number :
- 92592951
- Full Text :
- https://doi.org/10.1007/s12109-013-9326-3