THE MAKEUP MAKER WHO WOULD BE MEDIA MOGUL.

This article reports on the plan of corporate manager Ronald O. Perelman to acquire several media firms in the U.S. in June 1993. Last February, Perelman struck a deal for control of SCI Television Inc., a chain of six television stations. Now media watchers are wondering whether Perelman will use SCI as a springboard for bigger leaps, He already owns a Hollywood production company, New World Entertainment Group. And he recently bought 50% of a television program distributor, Genesis Entertainment. Some media executives predict that Perelman will try to assemble an ad hoc television network, supplying SCI's stations with his programming and selling them to advertisers as a package.