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THE LONELY WORLD OF MINNESOTA MINING.

Source :
Forbes; 3/15/1960, Vol. 85 Issue 6, p19-23, 5p
Publication Year :
1960

Abstract

The article analyzes whether marketing know-how will help U.S. industrial firm Minnesota Mining & Manufacturing (3) maintain its business growth. Topics covered include an analysis of the stock performance of 3M in 1959, the impact of the economic recession on the company and the liberal market evaluation of 3M. Discussed as well are the factors responsible for 3M's growth and the marketing techniques developed by the company over the years.

Details

Language :
English
ISSN :
00156914
Volume :
85
Issue :
6
Database :
Complementary Index
Journal :
Forbes
Publication Type :
Periodical
Accession number :
96268036