Pursuing Eco-Innovation Within Southeastern European Clusters.

This paper explains Eco-Innovation (EI) activities of clusters deriving from 11 countries of Southeastern European (SEE) region. The study indicates that more than a half of the analyzed clusters in the SEE region have set objectives related to EI in their cluster strategies, while just a few of them primarily focused on EI. Thus, results suggest that being primarily focused on EI is positively correlated with most of the activities related to EI which are being implemented. These activities are mostly oriented towards spreading information and awareness-raising, while not towards investing 'heavily' in the implementation of EI. This study offers an outline of the current situation regarding EI activities in the analyzed clusters of the SEE region. Other findings of this paper are: first, clusters have the influential power/potential to steer companies towards engagement in EI by setting the objectives and focus on EI, and second, clusters' primary focus is related to the extent of EI's activities. [ABSTRACT FROM AUTHOR]