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Redefining hotel rewards programs.

Authors :
Carlino, Nicole
Source :
Hotel Business; 1/15/2017, Vol. 26 Issue 1, preceding p4-102, 4p
Publication Year :
2017

Abstract

The article presents a roundtable discussion on hotel rewards programs. Topics mentioned include link of customer loyalty in hospitality to loyalty in publishing, creating organizational culture, and the major difference between hospitality and airlines. Panelists include Susanna Freer Epstein of InterContinental Hotels, Naveen Kakarla of Hersha Hospitality Management, and Dorothy Dowling of Best Western Hotels & Resorts.

Details

Language :
English
ISSN :
10658432
Volume :
26
Issue :
1
Database :
Supplemental Index
Journal :
Hotel Business
Publication Type :
Periodical
Accession number :
121018448