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Super Bowl with sometimes super ads.

Authors :
FRANCIS, ROBERT
Source :
Fort Worth Business Press; 2/4/2019, Vol. 31 Issue 3, p4-23, 2p
Publication Year :
2019

Abstract

The article claims that the football tournament Super Bowl remains the biggest event for advertisers in the United States in 2019. Topics discussed include the projected growth of digital advertising by 2020, brands that are placing advertisements during the game, and trends in advertising which focus on gender and race diversity.

Details

Language :
English
ISSN :
15274667
Volume :
31
Issue :
3
Database :
Supplemental Index
Journal :
Fort Worth Business Press
Publication Type :
News
Accession number :
134589979