A.

This section presents basic definitions, concepts, themes, issues, methods, perspectives and institutions related to tourism. Accessibility refers to the ease of difficulty of taking advantage of an opportunity. Accommodation is term used to encompass the provision of bedroom facilities on a commercial basis within the hospitality/tourism industry. Acculturation is a concept that has been closely associated with American anthropology, but has also been in sociology, psychology and elsewhere. The term gained currency in the late 19th century as a way of looking at a certain kind of culture change. Adventure tourism involves trips with the specific purpose of exploring a new experience, often involving perceived risk or controlled danger associated with personal challenges, in a natural environment or exotic setting. Advertising is a commercial or paid communication using one or more media other than personal selling, face-to-face meetings of salespersons and customers. The purpose of the African Travel Association is to promote African destinations, particularly in the North American market. Established in 1975, it is an international non-profit, non-political industry association. Airline distribution systems are the means by which airlines make their flight capacity available to customers for purchase. Airlines tend to use a variety of distribution channels to reach customers, often a mixture of both direct and indirect means.