Comunicarea artisticӐ. Analize Şi contribuţii româneŞti.

Art Communication occupies a particular place within the ‟orchestra„ of social communication and has got a number of specific and irreducible features. Under the pressure of avant-garde movements, which caused a rift between arts and public in the field of theory researchers and studies on aesthetic perception and reception have been promoted. They acquired a more consistent basis wile the expansion of semiotic approaches. Particularities and complexity of artistic communication are directly related to the specific artistic language. This study redefines some aspects of the theme, while highlighting the contribution of Romanian thinkers in defining and understanding the artistic language, in contrast to the language of science. I had in mind, mainly Tudor Vianu's theory on ‟double intention of language„ (transitive/reflexive), then the theory of Pius Servien, an author less known, but who anticipated certain current perspectives regarding the dependence of the significance of expression in the poetical language, and the complex theory of Solomon Marcus, recognized author and commented within the international scientific community, who developed a table of systematic oppositions between scientific and artistic language. The table at the end of the paper takes over some of the most relevant oppositions which these Romanian authors made famous. [ABSTRACT FROM AUTHOR]