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Dunkin' filling in the holes.
- Source :
- Crain's New York Business; 2/14/2011, Vol. 27 Issue 7, p1-23, 2p
- Publication Year :
- 2011
-
Abstract
- The article offers information on the growth of Dunkin' Donuts LLC. It states that though the chain is simple, it stands at first position in local expansion. According to a research conducted by Center for an Urban Future, the company has increased its franchise stores in New York City by thirty seven percent to 466. It highlights that its strategy of expanding in middle-class neighborhoods of Queens and Bronx, both in New York City helped it to grow.
- Subjects :
- CORPORATE growth
RETAIL franchises
Subjects
Details
- Language :
- English
- ISSN :
- 8756789X
- Volume :
- 27
- Issue :
- 7
- Database :
- Supplemental Index
- Journal :
- Crain's New York Business
- Publication Type :
- Periodical
- Accession number :
- 58777382