Back to Search
Start Over
Gender bias in hotel guests' perceptions of service quality: an empirical investigation of hotels in Mauritius.
- Source :
- E-review of Tourism Research; 2011, Vol. 9 Issue 5, p164-189, 26p
- Publication Year :
- 2011
-
Abstract
- The study investigates the service quality of hotels of Mauritius on the basis of their customers' perceptions and expectations and explores how gender differences affect hotel guests' perceptions of service quality dimensions. The result of an empirical study of international tourists staying in hotels of Mauritius generally support the hypothesis that gender affects service quality perceptions and the relative importance attached to various service quality dimensions of hotels. This research provides relevant and important information to hotel managers in Mauritius and the neighbouring islands to use in developing tourism strategies - operational, human resource and marketing - and in targeting these strategies in terms of the gender difference in service quality perceptions among their hotel guests. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 19415842
- Volume :
- 9
- Issue :
- 5
- Database :
- Supplemental Index
- Journal :
- E-review of Tourism Research
- Publication Type :
- Academic Journal
- Accession number :
- 84339700