Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point, or a Journey?

MLA

Goldsmith, Kelly, et al. “Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point, or a Journey?” Journal of the Association for Consumer Research, vol. 5, no. 4, Oct. 2020, pp. 358–64. EBSCOhost, https://doi.org/10.1086/710531.

APA

Goldsmith, K., Griskevicius, V., & Hamilton, R. (2020). Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point, or a Journey? Journal of the Association for Consumer Research, 5(4), 358–364. https://doi.org/10.1086/710531

Chicago

Goldsmith, Kelly, Vladas Griskevicius, and Rebecca Hamilton. 2020. “Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point, or a Journey?” Journal of the Association for Consumer Research 5 (4): 358–64. doi:10.1086/710531.