Implementation of a Product-Recommender System in an IoT-Based Smart Shopping Using Fuzzy Logic and Apriori Algorithm

The Internet of Things (IoT) has recently become important in accelerating various functions, from manufacturing and business to healthcare and retail. A recommender system can handle the problem of information and data buildup in IoT-based smart commerce systems. These technologies are designed to determine users' preferences and filter out irrelevant information. Identifying items and services that customers might be interested in and then convincing them to buy is one of the essential parts of effective IoT-based smart shopping systems. Due to the relevance of product-recommender systems from both the consumer and shop perspectives, this article presents a new IoT-based smart product-recommender system based on an apriori algorithm and fuzzy logic. The suggested technique employs association rules to display the interdependencies and linkages among many data objects. The most common use of association rule discovery is “shopping cart analysis.” Customers' buying habits and behavior are studied based on the numerous goods they place in their shopping carts. As a result, the association rules are generated using a fuzzy system. The apriori algorithm then selects the product based on the provided fuzzy association rules. The results revealed that the suggested technique had achieved acceptable results in terms of mean absolute error, root-mean-square error, precision, recall, diversity, novelty, and catalog coverage when compared to cutting-edge methods. Finally, the method helps increase recommender systems' diversity in IoT-based smart shopping.