Back to Search Start Over

Who 'likes' you...and why? A typology of facebook fans: From 'fan'-atics and self- expressives to utilitarians and authentics

Authors :
Elaine Wallace
Buil, I.
Chernatony, L.
Hogan, M.
Source :
Scopus-Elsevier, CIÊNCIAVITAE

Details

Database :
OpenAIRE
Journal :
Scopus-Elsevier, CIÊNCIAVITAE
Accession number :
edsair.dedup.wf.001..4022f047803703b7fd41b8e41ed5c301