Individual differences in sensitivity to contamination rumors: an experiment about two rumors on leader brands of food products

Authors :: oliviane Brodin
Recherche Interdisciplinaire en Management et Économie Lab - ULR 7396 (RIME-Lab)
Université d'Artois (UA)-Université de Lille
Maison des Sciences de l’Homme
Source :: HAL, International Conference of the International Society for Contemporary Legend Research, 12th International Conference of the International Society for Contemporary Legend Research, 12th International Conference of the International Society for Contemporary Legend Research, Maison des Sciences de l’Homme, Jun 1994, Paris, France
Abstract: International audience

Subjects :: Consommateurs -- Attitude (psychologie)
Rumeurs
[SHS.GESTION]Humanities and Social Sciences/Business administration
Produits alimentaires
ComputingMilieux_MISCELLANEOUS

Database :: OpenAIRE
Journal :: HAL, International Conference of the International Society for Contemporary Legend Research, 12th International Conference of the International Society for Contemporary Legend Research, 12th International Conference of the International Society for Contemporary Legend Research, Maison des Sciences de l’Homme, Jun 1994, Paris, France
Accession number :: edsair.dedup.wf.001..4ca41a724d63b0651ff3e3ad4a01d09c

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