Back to Search
Start Over
Consumer Satisfaction with Michigan's Container Deposit Law—An Ecological Perspective
- Source :
- Journal of Marketing. 46:47-60
- Publication Year :
- 1982
- Publisher :
- SAGE Publications, 1982.
-
Abstract
- Consumer reaction to the Michigan container law is considered influential to the adoption of similar laws at the state and national levels. A survey of consumers investigates their satisfaction with the law, likes and dislikes about the recycling system, and reaction to retailer activities in adapting to the law. Implications for the expansion of the container recycling concept are discussed.
- Subjects :
- Marketing
media_common.quotation_subject
05 social sciences
Perspective (graphical)
050301 education
Consumer satisfaction
State (polity)
Political science
Law
0502 economics and business
Container (abstract data type)
050211 marketing
Business and International Management
0503 education
media_common
Subjects
Details
- ISSN :
- 15477185 and 00222429
- Volume :
- 46
- Database :
- OpenAIRE
- Journal :
- Journal of Marketing
- Accession number :
- edsair.doi...........0a4d5c248350bea071fdd25109ccce70
- Full Text :
- https://doi.org/10.1177/002224298204600105